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June 2018
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News Headlines
Dantewada: Goods train derailed, Naxal hands suspected        Never planned to meet Railway Minister Piyush Goyal in Delhi: Kerala CM Pinarayi Vijayan        GST rides on federalism: Narendra Modi        15 Killed, 10 Injured as Tractor-trolley Falls Into Canal in Telangana        Saudi Arabia's ban on women driving ends officially        White House spokesperson Sanders says she was kicked out of restaurant        Germany: Huge explosion rips through apartment building, leaves 25 injured        Hat-trick hero Kane helps England reach knockouts after beating Panama 6-1        Roger Federer loses No.1 spot as Borna Coric stuns him in Halle Open final        Federer beats Kudla to reach 12th Halle final        Hockey: Clinical India crush Pakistan 4-0 in CT opener        Infosys stable and on verge of something momentous: Nilekani        Boko Haram raid kills five in Nigeria: residents        Musharraf says he has not quit politics        AP will be torn apart if 'monkey gangs' come to power: CM        Congress neglected development of cities: PM        BJP will not allow Kashmir to get disintegrated from India: Shah        Wary of hacks, World Cup teams get serious on cybersecurity        You pass YoYo test, you play for India, says Shastri, Kohli endorses        Prof Debashis Chatterjee assumes charge as Director of IIM-K        
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Business News
India to enter top 10 OTT video markets in 4 years: PwC
 
(New Delhi, June 07, 2018): Indians' appetite for binge-watching online videos is set to make the country among the top ten OTT (over-the-top) video markets in the world in four years.

With major OTT players, including Netflix, Hotstar and Amazon Prime Video, pushing deeper into people's living rooms, the OTT video market in India is growing at a CAGR of around 23 per cent, revealed data from PwC.

In an earlier interview with TOI, Reed Hastings, co-founder & CEO of California-headquartered Netflix, said Indians are the biggest binge watchers on the platform in the world. OTT video revenue in India has been pegged at Rs 2,019 crore in 2017, according to the PwC report. It is expected to reach Rs 5,595 crore by 2022.

"It is not surprising that India continues to be one of the fastest growing entertainment and media markets globally," said Frank D'Souza, partner & leader — entertainment & media — at PwC India. "However, what is encouraging is how non-linear media is expected to grow on the back of increase in device penetration, lower internet prices, consumer content demand and portability preferences."

The growing rivalry among international and regional Subscription Video on Demand (SVOD) platforms is evident with over 70 per cent of revenue in 2017 attributable to subscription services. An example of stand-alone Subscription Video on demand (SVOD) services delivered over the open internet is Netflix. In contrast, Hotstar follows a hybrid subscription model where some programmes are free, while to watch others, consumers need to pay subscription charges.

PwC said this trend will grow and by 2022, 79.4 per cent of total market revenue is expected to be from SVOD. "With the Indian economy surging forward at a rapid pace, our customers' personal and professional lives are getting busier, travel is getting longer and technology is becoming simpler," said Vijay Subramaniam, director, content, at Amazon Prime Video India. "There is, most definitely, a shift in the way people are watching movies and TV shows; especially supplemented by improvements in streaming infrastructure."

India did not feature among the top 10 global SVOD countries by revenue in 2017. US topped the list, followed by China, Japan, UK and Canada. However, among the countries with the highest SVOD CAGR in 2017, India stood third after Indonesia and Philippines.


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KERALA NEWS
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INTERNATIONAL NEWS
Saudi Arabia's ban on women driving ends officially
 (Riyadh, June 24, 2018):Saudi women are now officially allowed to get behind the wheel after
White House spokesperson Sanders says she was kicked out of restaurant
Germany: Huge explosion rips through apartment building, leaves 25 injured
Boko Haram raid kills five in Nigeria: residents
NATIONAL NEWS
Dantewada: Goods train derailed, Naxal hands suspected
 (Dantewada, June 24, 2018):Eight coaches and engine of a goods train travelling through Dante
GST rides on federalism: Narendra Modi
15 Killed, 10 Injured as Tractor-trolley Falls Into Canal in Telangana
AP will be torn apart if 'monkey gangs' come to power: CM
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